LES ECLAIREURS DU TOURISME

This is the new major event proposed by Var Tourisme, the Tourism Development Agency of the Var Department. Condensed into one day and designed as a think tank to address the sector's major challenges, the event is positioned as a must-attend event, bringing together big names to address the issues and challenges of tomorrow's tourism. For this first edition, placed under the banner of innovation, one theme stands out: Artificial Intelligence.

What are its contributions? What prospects does it open up for tourism professionals, regions, and visitors? These are all questions at the heart of this major meeting.

As France's leading tourist department, the Var intends to play a leading role in anticipating and experimenting with future transformations. Led by Guillaume Decard, President of Var Tourisme and Vice-President of the Var Departmental Council, this event aims to unite public and private stakeholders around a common challenge: thinking today about the tourism of tomorrow.
Open to the general public and supported by Le Figaro, the Nice-Matin Group and Espaces Tourisme, this national event will bring together leading speakers, including Raphaël Enthoven, Luc Ferry and Olivier Babeau, for a high-level discussion on the uses, limitations and potential of artificial intelligence applied to the tourism sector.